Privacy Policy

Last Updated: February 2026

NorthLoop AI LLC (“Company,” “we,” “us,” or “our”) operates the mobile application Are You Dead Yet? (the “App”). This Privacy Policy explains how we collect, use, disclose, and safeguard information when you use the App.

By using the App, you agree to the collection and use of information in accordance with this Privacy Policy.

1. Information We Collect

a. Information You Provide

We may collect information you voluntarily provide, including:

  • Account information (such as email address or Apple Sign-In identifier)

  • Profile information (username, display name)

  • User-generated interactions (daily check-ins, friend connections)

  • Communications with support

b. Automatically Collected Information

When you use the App, we may automatically collect:

  • Device identifiers and technical information

  • App usage and interaction data

  • Diagnostic and performance data

  • Push notification tokens

c. Purchase & Subscription Information

Subscriptions and payments are processed by third-party providers (such as Apple App Store and RevenueCat). We do not store payment card details. We may receive subscription status and entitlement information.

2. How We Use Information

We use information to:

  • Provide, operate, and improve the App

  • Enable core features (daily check-ins, streaks, friend status)

  • Manage accounts and authentication

  • Deliver notifications and reminders

  • Process subscriptions and entitlements

  • Measure performance, analytics, and attribution

  • Detect fraud, abuse, or technical issues

  • Comply with legal obligations

3. Social & Status Feature Disclaimer

The App displays automated status indicators (such as “alive” or “not confirmed”) based solely on time-based user interactions.

These indicators:

  • Are not factual statements

  • Do not verify health, safety, or real-world status

  • Are provided for habit-forming, entertainment, and social purposes only

NorthLoop AI LLC makes no representations or guarantees regarding the accuracy, completeness, or real-world meaning of any status displayed. Users are solely responsible for whom they add and how they interpret shared information.

4. Advertising, Attribution & Analytics

We may use analytics and attribution technologies to understand App performance and marketing effectiveness. This may include:

  • Apple Search Ads attribution

  • Analytics and measurement tools

  • Advertising platforms now or in the future

Where required, we request user permission before enabling tracking technologies. Declining tracking does not prevent use of core App features.

Advertising and analytics partners may evolve over time consistent with this Privacy Policy.

5. Third-Party Services

The App integrates with third-party services such as:

  • Apple (Sign in with Apple, App Store, notifications)

  • Firebase (authentication, database, analytics)

  • RevenueCat (subscription management)

  • Cloud hosting and analytics providers

These services operate under their own privacy policies. NorthLoop AI LLC does not control and is not responsible for the privacy practices, security measures, or failures of third-party services.

6. Data Sharing

We may share information:

  • With service providers performing services on our behalf

  • To comply with legal obligations or lawful requests

  • To protect the rights, safety, and property of users or the Company

  • In connection with a merger, acquisition, or asset sale

We do not sell personal information.

7. Push Notifications

We may send notifications related to:

  • Daily check-in reminders

  • Friend activity updates

  • App or account information

You may manage notification preferences through device settings.

8. Data Retention

We retain personal information for as long as we determine necessary to:

  • Provide and improve the App

  • Maintain security and integrity

  • Comply with legal, regulatory, and contractual obligations

  • Resolve disputes and enforce agreements

Retention periods vary depending on data type. Deletion requests are honored where legally required, subject to applicable exceptions.

9. Data Security

We implement commercially reasonable safeguards designed to protect information. However:

  • No system is completely secure

  • We do not guarantee absolute security

  • Use of the App is at your own risk

The App relies on third-party infrastructure. NorthLoop AI LLC is not responsible for security incidents or service failures originating from third-party systems beyond our reasonable control.

10. Your Rights

Depending on your location, you may have rights to:

  • Access, correct, or delete personal information

  • Restrict or object to certain processing

  • Withdraw consent where applicable

Requests may be submitted using the contact details below. We may verify your identity before responding.

11. Children’s Privacy

The App is not intended for children under 13. We do not knowingly collect personal information from children. If such data is discovered, it will be deleted.

12. Service Changes & Feature Evolution

The App may evolve over time, including new features, integrations, or data uses consistent with its purpose. Any material changes will be reflected in updates to this Privacy Policy.

Continued use of the App constitutes acceptance of the revised policy.

13. Limitation of Liability

To the maximum extent permitted by law, NorthLoop AI LLC shall not be liable for indirect, incidental, consequential, or special damages arising from use of the App or reliance on any information displayed.

14. Contact Us

NorthLoop AI LLC
Illinois, United States
📧 Email: support@northloop.ai